1 May 2012

Qualitative & Quantitative Data

Qualitative and Quantitative Data

Data may come from a population or from a sample. Small letters like x or y generally are used to represent data values. Most data can be put into the following categories:

Qualitative Data - Qualitative data are the result of categorizing or describing attributes of a population. Hair color, blood type, ethnic group, and the car a person drives, and the street a person lives on is examples of qualitative data. Qualitative data are generally described by words or letters.

For instance, hair color might be black, dark brown, light brown, blonde, gray, or red. Blood type might be AB+, O-, or B+. Qualitative data are not as widely used as quantitative data because many numerical techniques do not apply to the qualitative data. For example, it does not make sense to find an average hair color or blood type.

Quantitative data - Quantitative data are always numbers and are usually the data of choice because there are many methods available for analyzing the data. Quantitative data are the result of counting or measuring attributes of a population. Amount of money, pulse rate, weight, number of people living in your town, and the number of students who take statistics are examples of quantitative data. Quantitative data may be either discrete or continuous. All data that are the result of counting are called quantitative discrete data. These data take on only certain numerical values. If you count the number of phone calls you receive for each day of the week, you might get 0, 1, 2, 3, etc.

Example 2: Data Sample of Quantitative Continuous Data The data are the weights of the backpacks with the books in it. You sample the same five students. The weights (in pounds) of their backpacks are 6.2, 7, 6.8, 9.1, 4.3. Notice that backpacks carrying three books can have different weights. Weights are quantitative continuous data because weights are measured.

Example 3: Data Sample of Qualitative Data The data are the colors of backpacks. Again, you sample the same five students. One student has a red backpack, two students have black backpacks, one student has a green backpack, and one student has a gray backpack. The colors red, black, black, green, and gray are qualitative data.

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